Unlocking brand visibility: How digital shelf monitoring tools combat trade dilution
In the bustling world of digital commerce, brands face a silent yet profound challenge: trade dilution. This phenomenon, where a…
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Posts by Paul Banks
Achieving peak digital retail visibility
In digital retail, seeing the full picture is everything. It’s about knowing where your products stand, literally and figuratively. Let’s…
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Digital retail compliance: Driving brand-retailer synergy
Over the past decade, we’ve honed the science of monitoring digital trade terms. Our discoveries indicate that without diligent oversight,…
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Don’t like the way your brand shows up on retail partner websites?
Navigating the complexities of digital retail landscapes presents a unique set of challenges for brands aiming to optimize their online…
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Unveiling our new agency website
Hello and welcome to a pivotal moment in our journey – the launch of our brand-new agency website! This isn’t…
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WooPayments: Simplifying transactions for WooCommerce stores
In the ever-evolving landscape of eCommerce, providing a seamless checkout experience is crucial for the success of online stores. This…
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Introducing the new product editor beta for WooCommerce
At BANKS, we’re thrilled to introduce a significant update that’s set to transform the way WooCommerce store owners manage their…
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Organic Search vs Paid Ads
In today’s fast-paced digital landscape, achieving a strong online presence is essential for businesses of all sizes. Two primary strategies…
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When should I start digital marketing?
In the ever-evolving landscape of digital marketing, determining the optimal moment to launch your campaigns is pivotal. This decision can…
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Is the relationship between your marketing and web development agency costing you results?
In the digital age, the synergy between marketing and web development is not just beneficial; it’s essential. Many businesses face…
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Choosing the right ecommerce platform: WooCommerce vs Shopify
When launching an online store, selecting the right e-commerce platform is a pivotal decision that can dictate the trajectory of…
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Nurturing repeat customers versus chasing new ones
Introduction In the bustling world of online business, two distinct strategies have emerged, each with its own set of advantages…
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